Who We Are

Hanayama began life in the mid-1930s as a manufacturer and retailer of traditional games, indoor pursuits and other toys, and from the very beginning has placed a great emphasis on creative ideas, good quality, and friendly service. More than seventy years later, Hanayama continues to make board games, puzzles, and bingo games that are guaranteed to be the life of the party gatherings for people of all ages. The Company’s affiliated companies include a printing company that produces excellent quality-printed paper products at affordable prices.

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Our History Timeline

1933
Naoyasu Hanayama establishes the Hanayama Game Research Laboratory in present-day Azabu 10-ban, Minato-ku, Tokyo.  Sells "diamond games", Corinth game and other indoor pursuits and toys.
1935
Created Lucky Puzzle, a silhouette-picture puzzle game.
1952
Hanayama Shoten K.K. established.
1961
Company reforms as Hanayama Chiiku Gangu, K.K.
1962
Board Game Bankers becomes a smash hit.
1972
Kuniyoshi Kobayashi appointed president.  Company relocates office and factory to current location, and reforms as Hanayama Gangu, K.K.
1978
Hanayama manufactures and sells the first domestically made bingo machines and cards.
1980
Board games Katei-ban DX Bara and Katei-ban Carnation become smash hits.
1983
"Cast puzzles" released
1991
Osaka office opened.
1999
Hanayama increases sales routes to include convenience stores.
2001
Product range increased and strengthened, market penetration improves, number of outlets rises.
2002
Hanayama increases sales routes to include book stores; annual "cast puzzle" series sales reach 1.2 million units.
2003
"News" campaign commences; total "cast puzzle" series sales reach 3.5 million units; Hanayama releases board game Cantan jointly with Capcom.
2004
"Enigma" campaign commences; Hong Kong office opened.
2008
Kunihiro Kobayashi appointed president.

Distributors

America

University Games Corporation
2030 Harrison Street, San Francisco, CA94110
Tel: +(415) 503 1600
Fax: +(415) 503 0085
info@ugames.com
http://ugames.com

Australia

Jedko Games
134 Cochranes Rd, Moorabbin VIC 3189
Tel: +03 9559 5200
sales@jedko.com.au
http://jedko.com.au

Canada

Puzzle Master Inc.
832A Cynthia Street, Saskatoon, SK, S7L 5Z7
Tel #1: +1-888-249-5813
Tel #2: +1 (306) 343-5612
Fax: +(306) 244-7031
info@puzzlemaster.ca
http://www.puzzlemaster.ca

Europe

Eureka Bvba
Maanstraat 7 B+C 2800 Mechelen Belgium
Tel: +32 (0) 15 430843
Fax: +32 (0) 15 430743
info@eureka-puzzle.eu
http://eureka-puzzle.eu

New Zealand

KG Agencies Limited
Tel: +(64) 09 525 0321
Mobile: +(64) 027 565 0241
enquiries@enigmanz.com
http://enigmanz.com

Related Corporate

Japan (Headquarters)

Hanayama Co. Ltd.
Akihabara Kounoike, Bld,.6/F, 1-25 Kandasakuma-cho, Tokyo, Chitodaku
Telephone: +81-03-5298-2244
http://www.hanayamatoys.co.jp
OEM, sales marketing

Japan (Logistics Center)

Hanayama Delivery System Ltd.
68 Houme – machi, Ichikawa – Shi, Chiba 272 – 0803
Telephone: +81-04-7337-2211
http://www.hanayamatoys.co.jp
Ordering, Logistics operation

Hong Kong (Office & Showroom)

Hanayama International Trading Ltd.
Unit C, 11/F, Knutsford 10, No.10 Knutsford Terrace, Tsim Sha Tsui, Kowloon
Telephone: +852-2317-0668
http://www.hanayama-toys.com
Production follow up and shipping

Hong Kong (Office & Showroom)

Good Friend International Investment Ltd.
Unit C, 11/F, Knutsford 10, No.10 Knutsford Terrace, Tsim Sha Tsui, Kowloon
Telephone: +852-2312-2626
http://www.castpuzzle.net
Oversea market and shipping

China (Office)

Union Metal Ware Manufactory Company
2/F, 1 Dong, Xin An Management Area, Changan Town, Dongguan City, Dongguan
Telephone: +86-769-8271-6330
Quality control